SnapApp

JANUARY 22, 2019

Maybe they’re a blogger who is writing for a competitor. We’ve found the best method is to remove the traditional lead form “gates” in front of high-value content (like white papers, on-demand webinars, and research) and replace them with optional sales-qualifying questions about a quarter to a third of the way through the piece of content.

Sales Qualified Leads 96

Sales Qualified Leads Lead Qualification Lead Ranking Marketing Qualified Leads 96

Online Marketing Institute

JUNE 30, 2009

My real challenge was getting my staff to warm to the concept of being a blogger. That was the voice of many of my bloggers at one time or another. Sure, language matters, and barriers exist. As usual, we seek to overcome cultural and language barriers via the use of numbers, tables, charts, graphs, and videos.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

SnapApp

DECEMBER 4, 2017

Creating longer blog posts often means devoting more attention to high-quality content that translates into eventual sales. . . #2. Only 55% of bloggers update old posts. Only 68% of B2B businesses use landing pages to capture sales lead information for future conversion - Marketing Sherpa. .

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122