Remove proposal support-team
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What Is Sales? The Career of Champions

Salesforce Marketing Cloud

Some inside sales reps use purchased contact lists from third-party companies or lists generated by their own marketing teams based on people who have taken action on the website or engaged via email or social media. Others may support existing customers, reaching out to them to upsell or cross-sell. It is very similar to B.A.N.T.

BANT 64
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The Ultimate Smarketing Glossary: 62 Common Sales Terms Explained for Marketers

Hubspot

Sales and marketing teams are both responsible for the growth and revenue side of the business -- and yet, many of them still tend to operate like two opposing teams. The goal of "smarketing" is to help bring sales and marketing together as one team, which involves constant, effective communication.