BANT Business to Business Information SMB 
Salesforce Marketing Cloud
FEBRUARY 6, 2024
B2B sales Business-to-business (B2B) sales involves a business selling a product or service to another business. Enterprise sales , which involves selling to large organizations, may have longer lead times since selling to an enterprise can be highly complex. Budget, Authority, Need, and Timeline B.A.N.T.
Hubspot
JUNE 19, 2014
APIs allow an application to extract information from a service and use that information in their own application, or sometimes for data analysis. It''s kind of like a phone for applications to have conversations -- an API literally "calls" one application and gets information to bring to you to use in your software.
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