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The Complete Guide to Lifecycle Marketing

Hubspot

Share your offerings in an eye-catching paid or organic social ad. Put up a billboard or banner ad in the places your audience visits. Create a catchy ad on the podcasts you know potential buyers listen to. Set up easy-to-use support options like live chat, messaging, FAQ pages, or troubleshooting forums.

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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity

The average CTR for banners is 0.01 trillion display ads served up last year. In the consideration stage, “category level” web page content, “long tail” blogs and news articles, newsletters, FAQs and white papers are most effective. 50% of clicks on mobile banner ads are accidental.

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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity

The average CTR for banners is 0.01 trillion display ads served up last year. In the consideration stage, “category level” web page content, “long tail” blogs and news articles, newsletters, FAQs and white papers are most effective. 50% of clicks on mobile banner ads are accidental.