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How to Write a Strategic Marketing Plan

WebMarketCentral

Marketing & PR Tactics Tactics specify how the identified marketing and strategies will be implemented, and how the tools that will be identified in the next session will be used to support the stated marketing and PR objectives. This is really the "meat" of the plan, the action items. That ought to get you started!

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105 Ideas to Add to Your Editorial Calendar

Convince & Convert

While at a recent conference, I heard the story of how a local sunflower butter (peanut butter alternative) company sent a pitch, recipes, supplies, and of course, the sunflower butter to influential food bloggers. Ads, Billboards, and Remarketing. Think traditional print, all the way to old school banner ads.

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105 Types of Content to Fill Up Your Editorial Calendar

Convince & Convert

While at a recent conference, I heard the story of how a local sunflower butter (peanut butter alternative) company sent a pitch, recipes, supplies, and of course, the sunflower butter to influential food bloggers. Ads, Billboards, and Remarketing. Think traditional print, all the way to old school banner ads.