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When Did Programmatic Advertising Start: A History Lesson

Rev

SEPTEMBER 2, 2019

Remember those banner ads that you used to see when scrolling through MySpace or talking to your best friend via the antiquated AOL Instant Messenger? Those ads that we would see on our computers after school, or deep in a chat with your best friend, were actually the beginning of what we call Programmatic Advertising today.

Paid Content

Paid Content Advertisements Advertising Doubleclick

A Beginner's Guide to Retargeting Campaigns

Hubspot

NOVEMBER 20, 2014

One great way to do that is with retargeting ads. Unlike typical banner ads, retargeting ads are served to people who have already visited your website or are a contact in your database (like a lead or customer). For this example, we''ll pretend we''re setting up a remarketing campaign for HubSpot.

Sales Management

Sales Management Campaigns Top of Funnel Cost per Lead

B2B Marketing Zone

When Did Programmatic Advertising Start: A History Lesson

A Beginner's Guide to Retargeting Campaigns

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