Engagio

MARCH 23, 2020

Prior to joining Smarsh, I co-founded a software startup that was solving the need to encrypt messaging and voice communications. Our revenue model is based on capturing more content channels per user. When I joined, there wasn’t the bandwidth to execute proper account-based marketing. And very open communication.

Enterprise Management 91

Enterprise Management Work Management Account Based Marketing Marketing Management 91

Engagio

MARCH 23, 2020

Prior to joining Smarsh, I co-founded a software startup that was solving the need to encrypt messaging and voice communications. Our revenue model is based on capturing more content channels per user. When I joined, there wasn’t the bandwidth to execute proper account-based marketing. Katie, how did you get started with ABM?

Enterprise Management 62

Enterprise Management Work Management Account Based Marketing Marketing Management 62

Engagio

MARCH 23, 2020

Prior to joining Smarsh, I co-founded a software startup that was solving the need to encrypt messaging and voice communications. Our revenue model is based on capturing more content channels per user. When I joined, there wasn’t the bandwidth to execute proper account-based marketing. Katie, how did you get started with ABM?

Enterprise Management 62

Enterprise Management Work Management Account Based Marketing Marketing Management 62

Engagio

MARCH 23, 2020

Prior to joining Smarsh, I co-founded a software startup that was solving the need to encrypt messaging and voice communications. Our revenue model is based on capturing more content channels per user. When I joined, there wasn’t the bandwidth to execute proper account-based marketing. Katie, how did you get started with ABM?

Enterprise Management 62

Enterprise Management Work Management Account Based Marketing Marketing Management 62

Engagio

MARCH 23, 2020

Prior to joining Smarsh, I co-founded a software startup that was solving the need to encrypt messaging and voice communications. Our revenue model is based on capturing more content channels per user. When I joined, there wasn’t the bandwidth to execute proper account-based marketing. Katie, how did you get started with ABM?

Enterprise Management 62

Enterprise Management Work Management Account Based Marketing Marketing Management 62

Marketing Insider Group

JULY 1, 2020

Content marketing, when you peel away all the layers of techniques, trends, and possibilities, is a business opportunity. Content marketing is the kind of marketing that delivers ROI you can measure. Unlike other methods of marketing, content marketing stands out because it is completely sustainable. Increase in website traffic.

Marketing Budget 362

Marketing Budget Paid Content ROI Marketing & Strategy 362