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MarketingSherpa Marketing Summit, Aaron Dun of Ness Technologies "Think Like The CFO"

Smashmouth Marketing

It seems to be all the buzz. I have a hard enough time getting budget and bandwidth for the things I know are going to drive business, I am not sure that I want to hinge my program on the channel today. As it pertains to b2b demand gen, the ultimate goal is putting a prospect in the hands of a sales rep. Qualified Lead Gen?

Planning 100
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MarketingSherpa Marketing Summit, Aaron Dun of Ness Technologies - "Think Like the CFO"

Smashmouth Marketing

It seems to be all the buzz. I have a hard enough time getting budget and bandwidth for the things I know are going to drive business, I am not sure that I want to hinge my program on the channel today. Mike: So, for a takeaway as it pertains to b2b demand gen, the ultimate goal is putting a prospect in the hands of a sales rep.

Planning 100
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29 Guides to Beautiful and Effective Website Design

Webbiquity

How to Create a Parallax Scrolling Website with SEO by SEO Buzz. Testing and Optimization: Radical website redesign program improves lead gen 89% by MarketingSherpa. your most important pages should be highest in your site architecture, utilizing breadcrumbs, and keeping all pages within three clicks of the home page.

Design 100
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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

Facebook: Facts & Figures For 2010 by Digital Buzz Blog. In terms of bandwidth use, YouTube takes the single biggest share at 10%, followed by Facebook at 4.5% Small Biz Lead Gen Surges with Social by eMarketer. Creating Engagement in B2B Marketing by Buzz Marketing for Technology. Facebook Statistics.

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How B2B Marketers Can Succeed on the 6 Big Social Networks

Hubspot

You already have tons of great content living in your various slide decks, and you don't have a lot of time to create new lead gen content. Why not add a call-to-action in those slides, repurpose them as lead generation content, and share it on LinkedIn? 7) Use hashtags to generate buzz around live events.