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How to Run a Successful Webinar from Beginning to End

Adobe Experience Cloud Blog

Promote Across Channels. Email and organic social are two of the most effective channels for webinar promotion. You’ll want to begin email promotions at least two weeks out from the webinar broadcast date, and I recommend sending three invites: one initially and then two follow-ups. Prepare and Go Live. Measure and Report.

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Top 12 Programmatic Advertising Trends for 2020 and Beyond

Martech Advisor

The deluge of data to help marketers target the right people with the right message, in the right channel and device, at the right time means that the use of artificial intelligence (AI) powered technologies will only continue to rise. Digital O ut Of Home (DOOH) combined with mobile location data.