B2B PointClear Sales Leads Software 
ViewPoint
APRIL 2, 2013
Online content in the sales and marketing industries is dynamic and constantly changing. The Marketing Sphere represents recent good reads from our digital circles about B2B marketing selected by PointClear colleagues. The B2B Marketing Advantage of LinkedIn. For B2B Marketing, Email Should be Personalized and Targeted.
ViewPoint
FEBRUARY 23, 2018
Just try to pass them on to your field sales team and you’ll see. Because the chances are pretty low—probably 3% to 4% at best—that any of these names are bonafide opportunities if you are a B2B company with a complex sales process. Sales won’t spend the time it takes to cull through 100 so-called leads for 3 to 4 good ones.
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ViewPoint
DECEMBER 1, 2016
81 highly qualified sales opportunities with the right contact who has a need backed by some form of compelling event. This offer was made because marketing was providing option #6 above (using PointClear to generate the highly qualified leads), but sales follow-up was poor. Guess which one they chose? None of the above.
ANNUITAS
AUGUST 30, 2011
However, for many B2B marketers, 2012 planning is right around the corner and usually starts right after Labor Day. Implementation Is More Than Just Software. But remember, we’re not just talking software here. This is the implementation of a new process for how you obtain, manage and close sales leads.
Online Marketing Institute
JULY 31, 2009
Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.
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