B2B Custom Publishing Loopfuse Sales Cycle 
Customer Experience Matrix
JUNE 19, 2015
The core features of B2B marketing automation have been well understood for nearly ten years and prices have been dropping steadily for about the same time. Or perhaps people felt that the real barriers to adoption were lack of time and skills, so even a free product would not unlock a large new segment of customers.
Hubspot
MARCH 13, 2012
From the results of its Marketing Automation Survey last year, Loopfuse released some interesting data about the adoption of advanced marketing automation features. If you try to create a customized nurturing campaign for each, you will be quickly overwhelmed by all the options.
LeadSloth
JANUARY 12, 2010
Several new vendors appeared on the market, many existing vendors experienced rapid growth, and Marketing Automation as a term gained popularity among B2B marketers. Adam Needles , Director, Field Marketing and B2B Marketing Evangelist, Silverpop. Jeff Ogden , Director of Marketing, Aplicor & President, Find New Customers.
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