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33 Thought-Provoking B2B Social Media and Marketing Stats

Webbiquity

As noted in the 2016 B2B Marketing Trends report , B2B marketing strategies and practices are in the midst of significant change, driven by new technologies and evolving buyer expectations for more “consumer-like” experiences. Here are five key takeaways from this research: Image credit: e_Strategy Trends.

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9 Key Points About Google+ Pages for Business for the B2B Marketer

KoMarketing Associates

This new solution blends elements of popular social media platforms like Facebook and Twitter with social sharing sites like Flickr and YouTube, integrating search engine optimization and marketing into the Google network of sites. A recent article from eMarketer highlighted the fact that users spent an average of 3.3

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5 Steps to Social Media Leads with Content Marketing

Everything Technology Marketing

One of my recent posts (“ The Top-10 B2B Marketing Trends for 2011 ”) received a lot of great comments. The number one marketing trend for 2011, according to the 17,000 member B2B technology marketing group on LinkedIn, is the increasing integration of social media with traditional marketing tactics to drive qualified leads.

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199 Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

Hopefully most of these marketing stats will help you to prove that your content marketing strategy , digital and advertising campaigns are on-trend, relevant, and effective. A few things to note: We’ve broken the stats into some of the relevant categories within digital marketing and consumer trends related to marketing.

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6 Content Marketing Trends to Help Plan Your 2016 Budget

Content Standard

Now that we’re eight months into the year, new trends have emerged, and we need to factor in how those events will affect our budgets and programs in the near future. A July 2015 report from Qvidian found that 78 percent of B2B professionals worldwide say content is very important to the effectiveness of the sales process.

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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

What percentage of Fortune 100 companies are on Twitter? What social media tool helps small business double their reach on Twitter? How do B2B social media marketing practices differ from B2C companies? Third, the survey was heavily consumer-oriented; b2b figures would be different. While 28% of U.S.

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20 Experts Provide Their Content Marketing Predictions For 2016

Marketing Insider Group

The leading marketing trend of 2016 will be the maturing of the age of ad blocking. Whether it’s Facebook Live, video on Twitter, Periscope, Blab, Instagram, Vine or the old standby YouTube, 2016 will be the year when video becomes a primary content marketing consideration for all brands – even B2B. Ardath Albee.