B2B Thought Leadership Business RFP Twitter 
Sprout Social
DECEMBER 6, 2023
There lies the magic of B2B influencer marketing. Influencer marketing has long been a staple for business-to-consumer (B2C) brands looking to cultivate more authentic connections with their audience. It’s time for B2B brands to embrace the power of influencers. What is B2B influencer marketing?
Hinge Marketing
AUGUST 12, 2015
Your professional services firm’s website is often the centerpiece of your marketing and business development strategies. To put this in perspective, a study by WordStream discovered the median conversion rate for B2B sites was 2.35%. SEE ALSO: 5 Lead Generating B2B Website Trends. It houses your educational content.
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Convince & Convert
FEBRUARY 12, 2012
Agencies like BlissPR (NYC, and a client), Bailey Gardiner (San Diego, and a former client), MLT Creative (Atlanta), White Horse (Portland), and even big guys like Edelman (everywhere) have transformed their business development process partially through a serious commitment to sharp content and online engagement. Same with MLT Creative.
Heinz Marketing
MARCH 6, 2023
The show is less than 30 minutes, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals. This week’s show is entitled, “ How a ‘Day 1 Mentality’ Wins in B2B Sales and Marketing “ and my guest is Rishi Dave , Expert Partner at Bain & Co. Rishi: It is.
Convince & Convert
MARCH 22, 2012
I have my weekly rant on social media, my thought of the week, Eric, and it is all about this Kony 2012 video. I should warn you that in business school I was the guy who was notorious for showing up to class having not read the case, but still dominating the conversation about the case. You saw the video? They’re strategic, too.
Convince & Convert
MARCH 22, 2012
I have my weekly rant on social media, my thought of the week, Eric, and it is all about this Kony 2012 video. I should warn you that in business school I was the guy who was notorious for showing up to class having not read the case, but still dominating the conversation about the case. You saw the video? They’re strategic, too.
B2B Marketing Zone Posts
JANUARY 4, 2011
How do we come up with these - well it’s based on social signals (clicks, views, twitter, delicious and more). 50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) - Webbiquity , October 5, 2010. Vital statistics for every B2B marketer - Earnest about B2B , March 16, 2010. What’s Up, Blog?
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