Oktopost

DECEMBER 13, 2020

A VP Sales is a true sales leader who knows how to ignite a fire to invigorate sales managers to drive results. It’s no secret that VP Sales is responsible for: Leading their sales team to meet and exceed sales goals. Creating and executing sales strategies.

Social Media 87

Social Media Ideal Customer Profiles Top of Funnel High Quality Lead 87

Oktopost

NOVEMBER 18, 2020

We are in Q4 and moving into 2021, so the stakes are high for sales; meaning it’s probably time to look for the next lever to optimize selling capabilities. COVID-19 has made it clear that sales strategies needed to evolve. New Salesforce data has revealed the top sales challenges for 2021. The New “Buying Process”. “No

Social Media 89

Social Media Top of Funnel Lead Ranking Lead Scoring 89

PureB2B

MARCH 24, 2016

It is no secret that marketers are constantly on the lookout for new business leads , since lead generation efforts are geared towards converting those leads. Traditional lead generation models tend to not pay enough attention to relationship building, focusing on just getting the lead and the sale in one fell swoop.

Lead Generation 62

Lead Generation Multi-Touch Attribution Sales Qualified Leads Lead Ranking 62

PureB2B

MARCH 24, 2016

It is no secret that marketers are constantly on the lookout for new business leads , since lead generation efforts are geared towards converting those leads. Traditional lead generation models tend to not pay enough attention to relationship building, focusing on just getting the lead and the sale in one fell swoop.

Lead Generation 62

Lead Generation Multi-Touch Attribution Sales Qualified Leads Lead Ranking 62

Adobe Experience Cloud Blog

DECEMBER 18, 2008

The next interview in the B2B Marketing thought leader interview series is with Amy Hawthorne, Director of Marketing at B2B lead generation company ReachForce , and frequent contributor to the B2BLead blog. Tell us a little bit about how you got into B2B marketing and what you like most about it. Easy as 1.2.3.

B2B Thought Leadership 48

B2B Thought Leadership Thought Leadership Lead Generation Reachforce 48

Adobe Experience Cloud Blog

AUGUST 19, 2016

Here are a few of the top B2B marketing reads you may have missed from our blog this year. SEO for B2B: 3 Reasons Why You Can’t Avoid It Anymore. SEO for B2B: 3 Reasons Why You Can’t Avoid It Anymore. SEO for B2B: 3 Reasons Why You Can’t Avoid It Anymore. Dynamic Duo: Close More Deals with Sales and Marketing Alignment.

Lead Ranking 48

Lead Ranking B2B Marketing Account Based Marketing B2B Thought Leadership 48

Martech

FEBRUARY 25, 2022

Marketing automation platforms are a critical part of the martech ecosystem for many businesses, offering numerous benefits by streamlining manual B2B marketing tasks, including lead management, email campaign development and landing page creation. It is currently backed by Centerbridge Partners and employs 900 people.

Marketing Automation Services 118

Marketing Automation Services Enterprise Management Work Management Marketing Management 118