The 10 most fascinating people in B2B Marketing in 2015
Biznology
JANUARY 6, 2016
Mark Rentschler revolutionized the go-to-market strategy at Makino Americas, a leading machine tools company, by building a marketing database and using content marketing , social media and targeted communications to reduce marketing expense-to-revenue year on year. Theresa and I were thrilled to share the case in our new book.
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