Online Marketing Institute

NOVEMBER 28, 2012

Study: B-to-B Marketers Lagging With Social Media. Data shows about 40 percent of b-to-b brands aren’t using social marketing. Business-to-business marketers are underutilizing social media and its potential, according to new data from Eloqua , a marketing automation company.

B to B 40

B to B Paid Content Social Media CMS Development 40

Biznology

JANUARY 29, 2014

Marketers sometimes see automation as a silver bullet. Marketing automation doesn’t identify your best target audiences. In other words, marketing automation doesn’t work without strategy. So, what should we be doing with automation, to ensure its success? But it’s only a tool.

Marketing Automation Services 80

Marketing Automation Services Work Management Marketing Automation Marketing Management 80

Nudge.ai

JUNE 21, 2018

The first startup I did was a company called Eloqua in the marketing automation space. Really took marketing as part of that journey sort of from an arts and craft discipline in the late ’90s, early 2000s to the marketing automation driven, NQL funnel, analytics, data, process discipline that it is today.

Top of Funnel 31

Top of Funnel Sales Management Marketing AI Video Marketing 31