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Five Ways B-to-B Marketers Need to Change Their Game

Biznology

Just as no one buys a car anymore without first checking prices and features online, business buyers now research and educate themselves online, months—even years—before ever seeing a sales person. Here’s where marketing automation becomes an important resource for B-to-B marketers. Image via Wikipedia. But there’s more.

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Top 47 B2B Marketing Posts - Hot Topics Ning and Facebook - July 2010

B2B Marketing Zone Posts

Featured Sources. The following are the top items from featured sources based on social signals. Smarketer, ZoomInfo: In light of the ongoing upheaval in b-to-b sales, what are your biggest challenges for the remainder of the year? Data Hygiene (4). Best of B2B Marketing. July 1, 2010 to July 31, 2010.

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