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What Is MarTech? Explore How Your Business Can Use It to Streamline Marketing Efforts

Marketing Insider Group

They assist with improving personalization, executing email marketing, social media publishing, and more. Most allow you to do these things: Email automation: You can set up various campaign workflows for segments of your audience, such as nurture emails, autoresponders, or triggered events.

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Top 10 marketing automation tools every marketer must have

ClickZ

30-second summary: By simply adopting marketing automation technology, a company can significantly free up a marketers time and enable them to focus on more important revenue building projects as these tools can help to automate numerous repetitive tasks such as emails, campaign management, website analysis and social media marketing.

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The 14 Best Marketing Automation Tools

Webbiquity

1) Marketo. An enterprise-grade marketing automation and analytics platform with solutions for lead management, email marketing, consumer marketing, customer base marketing, and mobile marketing. Best suited (like Marketo) for large enterprises. Drip (is ideal) for sending trigger-based and educational-based email campaigns.”

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Hubspot Alternatives

TrustRadius Marketing

Their professional package, which includes everything in the Starter package plus social media tools, SEO, marketing automation, and campaign-based reporting, starts at $800 a month. Marketo Engage, part of the Adobe Experience Cloud, is a marketing automation platform for midsize and enterprise businesses.

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Email Marketing Software 101: What’s Right for Your Business?

Outbound Engine

In most studies, email has a higher ROI than all traditional channels and even beats social media on many key metrics. But email marketing has one major downside: it’s difficult. Recently acquired by Adobe, Marketo is a longtime industry staple that many marketers swear by. MailChimp. $50/month

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29 Best Email Automation Tools to Transform Your Business

Optinmonster

Are you looking for the best email automation tools to transform your business? We understand how much time you spend on your email campaigns every day. We’re here to tell you that there’s another way to handle those repetitive marketing processes: email automation. Pricing: Starts at $39.50/month

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45 Best Digital Marketing Tools to Boost Your Business

Optinmonster

Key functionalities include automatically generating meta tags, sitemaps, and social media integration, which help enhance the website’s SEO. SEMrush SEMrush is a comprehensive digital marketing toolkit widely used for SEO, PPC, content marketing, and social media analytics.