The ROI Guy

FEBRUARY 15, 2011

The Social Media ROI Calculator and related ROI research / articles and best practices can be found at: [link] Posted by Tom Pisello at 10:30 AM Email This BlogThis! Tom’s ROI and TCO experience began in 1993 with his first entrepreneurial venture, Interpose (acquired by Gartner in 1998). Tom then served Gartner as a Managing VP.

ROI 40

ROI Social Media Marketing Budget Budget Programs 40

The ROI Guy

FEBRUARY 4, 2009

Wednesday, February 04, 2009 How TCO is a common sense sales and marketing Tool for Today’s Chaotic Economy My friend and board member Bill Kirwin, original father of TCO analysis with Gartner, put it best when he wrote this article for us on the power of using TCO as a sales and marketing advantage to win deals in these tough economic times.

Enterprise Management 40

Enterprise Management Work Management Marketing Automation Services Marketing Management 40

The ROI Guy

SEPTEMBER 4, 2007

In fact, according to Gartner’s white paper on Data Center Power and Cooling Scenario Options for the World Ahead, April 2007 during a 24 hour period less than 10% of the typical x86 /x64 server computing capacity is used. 1.38M in net present value (NPV) savings over 3 years (with a 10% discount rate) 4.

ROI 40

ROI Enterprise Management Work Management Marketing Management 40

The ROI Guy

DECEMBER 14, 2005

In his book, and related articles and presentations, Mr. Carr’s main assertion is that the majority of IT investments have become a commodity – a utility that offers little competitive distinction and therefore no competitive advantage. Tom then served Gartner as a Managing VP.

ROI 40

ROI Work Management Marketing Management Budget Programs 40

Single Grain

NOVEMBER 11, 2019

Gartner predicts that by 2020, around 30% of companies will be using machine learning and AI in at least one of their sales processes. Dive Deeper: The Complete Guide to Getting Started With Website Personalization. How AI Is Shaping the Future of Content Marketing and Personalization. 2) Faster Customer Service.

Marketing AI 76

Marketing AI Marketing Automation Services Work Management Paid Search Agency 76

Single Grain

JULY 19, 2019

Just a couple years ago, Gartner analysts predicted that by 2020 (now a mere 6 months away!), Dive Deeper: How AI Helps Add Personalization to Your Email Campaigns. How to Use Personalization to Increase the Impact of Email Marketing. The Complete Guide to Getting Started With Website Personalization.

Marketing AI 111

Marketing AI Paid Content Trends Work Management 111

Single Grain

JULY 19, 2019

Just a couple years ago, Gartner analysts predicted that by 2020 (now a mere 6 months away!), Dive Deeper: How AI Helps Add Personalization to Your Email Campaigns. How to Use Personalization to Increase the Impact of Email Marketing. The Complete Guide to Getting Started With Website Personalization.

Marketing AI 108

Marketing AI Paid Content Trends Work Management 108