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13 Email Workflows You Should Be Using in Your Marketing Automation

Hubspot

Are your contacts going with the flow, or are they just sitting dormant in your marketing database? Did you know that B2B marketers who implement marketing automation increase their sales pipeline contribution by an average of 10% according to a report by Forrester ? Setting Up Email Marketing Automation Workflows.

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5 Best Ways to Qualify Leads and Push them Down your Funnel

GreenRope

The MQL (Marketing Qualified Lead) – A marketing qualified lead is someone who is ready to get to know what you are offering. The MQL is window-shopping. This lead is further down the funnel than your MQLs. Sales and marketing is a process. How do you tell a MQL from a SQL? Nurture them.

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article thumbnail

5 Best Ways to Qualify Leads and Push them Down your Funnel

GreenRope

The MQL (Marketing Qualified Lead) – A marketing qualified lead is someone who is ready to get to know what you are offering. The MQL is window-shopping. This lead is further down the funnel than your MQLs. Sales and marketing is a process. How do you tell a MQL from a SQL? Nurture them.

article thumbnail

5 Best Ways to Qualify Leads and Push them Down your Funnel

GreenRope

The MQL (Marketing Qualified Lead) – A marketing qualified lead is someone who is ready to get to know what you are offering. The MQL is window-shopping. This lead is further down the funnel than your MQLs. Sales and marketing is a process. How do you tell a MQL from a SQL? Nurture them.

article thumbnail

5 Best Ways to Qualify Leads and Push them Down your Funnel

GreenRope

The MQL (Marketing Qualified Lead) – A marketing qualified lead is someone who is ready to get to know what you are offering. The MQL is window-shopping. This lead is further down the funnel than your MQLs. Sales and marketing is a process. How do you tell a MQL from a SQL? Nurture them.

article thumbnail

5 Best Ways to Qualify Leads and Push them Down your Funnel

GreenRope

The MQL (Marketing Qualified Lead) – A marketing qualified lead is someone who is ready to get to know what you are offering. The MQL is window-shopping. This lead is further down the funnel than your MQLs. Sales and marketing is a process. How do you tell a MQL from a SQL? Nurture them.

article thumbnail

5 Best Ways to Qualify Leads and Push them Down your Funnel

GreenRope

The MQL (Marketing Qualified Lead) – A marketing qualified lead is someone who is ready to get to know what you are offering. The MQL is window-shopping. This lead is further down the funnel than your MQLs. Sales and marketing is a process. How do you tell a MQL from a SQL? Nurture them.