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what is an effective marketer?

The Effective Marketer

Blogs, magazine articles, whole books were written on marketing strategies and tactics and how to tweak your website to get higher Google rankings, how to use Guerilla Marketing and all the other interesting tools in the marketer arsenal but those are mainly that: tools. Without good judgement, they are a waste of resources.

Planning 100
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Customer Anthropology: The Art of Observation

Buzz Marketing for Technology

< £ Salon Bloggers & > June 15, 2006. -->. BLOGS & RESOURCES I READ. World Resources Institute. Guerilla News Network. The thoughts expressed herein are strictly those of the blogger. great finds: resources, blogs, essays, artistic works. MADE IN CANADA. trust your instincts. < Treehugger.

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How to Save the World

Buzz Marketing for Technology

A fter Nancy White pointed me to Chris Lotts articles on Northern Voice, and on love, and Chris replied to my Tuesday post on how easily we unintentionally hurt each other through our actions, I did a bit more research on Chris work and discovered the remarkable chart above on Information Fluency. . · Other Blogging Articles. ·

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Confessions of a CKO: What I Should Have Done

Buzz Marketing for Technology

< £ Salon Bloggers & > May 31, 2004. -->. Ive addressed what I believe to be the ubiquitous principles of KM in a recent article , and will have more to say about that soon. BLOGS & RESOURCES I READ. KM Blogger list. World Resources Institute. Guerilla News Network. MADE IN CANADA.

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Personal Knowledge Management - Pollard

Buzz Marketing for Technology

< £ Salon Bloggers & > November 23, 2005. -->. Id been asked to investigate a leveling-off of use of the firms award-winning centralized knowledge resources, and decided to do the research through personal interviews with non-users , rather than the usual user surveys. MADE IN CANADA. trust your instincts. <

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How to Save the World - PKM An Update

Buzz Marketing for Technology

< £ Salon Bloggers & > November 23, 2005. -->. Id been asked to investigate a leveling-off of use of the firms award-winning centralized knowledge resources, and decided to do the research through personal interviews with non-users , rather than the usual user surveys. MADE IN CANADA. trust your instincts. <

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PKM and the Organization - Pollard

Buzz Marketing for Technology

< £ Salon Bloggers & > September 27, 2006. -->. This article is the concatenation and update of three previous articles on Personal Knowledge Management (PKM). The lower diagram at the top of this article shows whats possible. -- how valuable information flows could be enabled and facilitated by PKM.