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Subscribers to Free Content are NOT Leads

Industrial Marketing Today

I’ve heard some of my manufacturing clients call their subscribers free content leads. I’ve also read articles by other industrial marketers where they recommend using free content to generate new leads. However, I do have a problem with classifying these new subscribers as leads.

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5 Proven Steps to Creating a Lead Magnet That Attracts and Converts Prospects

Hinge Marketing

Call-to-action: ask readers to download your lead magnet and send them to a landing page (covered in Step 3). Write guest blog posts or articles for industry publications and include a link to your landing page in your byline. A flow of 3 or 4 automated responses or auto responders will immediately engage your new subscribers.

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5 Best Ways to Qualify Leads and Push them Down your Funnel

GreenRope

Early engagement means getting in touch with the lead from the moment they express interest in your company whether it is in the form of an auto-responder, a phone call, a personal email or even social media activity. Lead Nurture. Lead nurturing is all the rage. Shared one of your articles.

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5 Best Ways to Qualify Leads and Push them Down your Funnel

GreenRope

Early engagement means getting in touch with the lead from the moment they express interest in your company whether it is in the form of an auto-responder, a phone call, a personal email or even social media activity. Lead Nurture. Lead nurturing is all the rage. Shared one of your articles.

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5 Best Ways to Qualify Leads and Push them Down your Funnel

GreenRope

Early engagement means getting in touch with the lead from the moment they express interest in your company whether it is in the form of an auto-responder, a phone call, a personal email or even social media activity. Lead Nurture. Lead nurturing is all the rage. Shared one of your articles.

article thumbnail

5 Best Ways to Qualify Leads and Push them Down your Funnel

GreenRope

Early engagement means getting in touch with the lead from the moment they express interest in your company whether it is in the form of an auto-responder, a phone call, a personal email or even social media activity. Lead Nurture. Lead nurturing is all the rage. Shared one of your articles.

article thumbnail

5 Best Ways to Qualify Leads and Push them Down your Funnel

GreenRope

Early engagement means getting in touch with the lead from the moment they express interest in your company whether it is in the form of an auto-responder, a phone call, a personal email or even social media activity. Lead Nurture. Lead nurturing is all the rage. Shared one of your articles.