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What’s the Best Alternative to Google Universal Analytics for SMBs?

Webbiquity

end of Google’s Universal Analytics (UGA) rapidly approaching, digital marketing professionals are frantically seeking alternatives. Although Google Analytics is incredibly popular, used on 55% of all websites , it’s technically illegal in some European countries. With the long-awaited (dreaded?)

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Personalized content for more effective content marketing

Biznology

Many individual vendors and solutions – the Mailchimps and Leadlanders and Leadfeeders of the world – also have tools that many aren’t aware of. You can also step up to more integrated solutions like Hubspot , Pardot , and Marketo. If you’re rolling your own solution, you’ll need to roll your own analytics solution, as well.

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

However, many tech buyers visit vendor Web sites many times to learn about and compare products, yet few register or leave evidence of their activity. I would put Demandbase here along with firms like Active Conversion, Hubspot, iHance, Leadlander, Sales Genius, and Zoominfo. I’m sure I forgot a few. Among other stuff.

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Getting More Out of Each Click with "Post-Click Marketing"

WebMarketCentral

lead automation management vendors. These services don't collect any information beyond what Google Analytics , WebTrends or other web analytics packages do. LeadLander is one of the most mature providers of what they term "real-time customer intelligence." Was that you? Based in the U.K., and European countries.