Martech

NOVEMBER 11, 2022

B2B sales cycles tend to be longer (companies making software purchases, for example, will do extensive due diligence before investing in a product). content marketing is used to attract and engage an audience that will purchase the content generator’s products. Membership programs compel consumers to make more online purchases.

Digital Asset Management 115

Digital Asset Management Work Management Marketing Management Digital Experience Platform 115

Martech

FEBRUARY 15, 2022

Over the past couple of years, research firms Gartner, Forrester, and others have heralded the arrival of digital experience platforms (DXPs); the future is now and all that (for a DXP primer, you might enjoy Pamela Parker’s article ). ” Digital experience platform evolution.

Digital Experience Platform 101

Digital Experience Platform Enterprise Management Digital Asset Management CMS Development 101

Martech Advisor

OCTOBER 15, 2019

In this feature, we will cover topics such as customer data platforms, identity resolution and identity graphs, data-driven marketing and analytics platforms, customer data governance and so on. According to a Forrester blog post, “On average, between 60% and 73% of all data within an enterprise goes unused for analytics.”

Enterprise Management 84

Enterprise Management Work Management Marketing Management Ideal Customer Profiles 84

TrustRadius Marketing

NOVEMBER 2, 2022

Built on a single database, ADP Workforce Now features Human Resource Management, Payroll, Benefits, Talent Management, Time & Labor Management, Learning and Analytics, and Return to Office capabilities. ClickUp is an all-in-one productivity platform. ADP Workforce Now is presented as an all-in-one, adaptable, cloud-based HR.

Enterprise Management 98

Enterprise Management Digital Asset Management Work Management Marketing Management 98

TrustRadius Marketing

NOVEMBER 2, 2022

Built on a single database, ADP Workforce Now features Human Resource Management, Payroll, Benefits, Talent Management, Time & Labor Management, Learning and Analytics, and Return to Office capabilities. ClickUp is an all-in-one productivity platform. ADP Workforce Now is presented as an all-in-one, adaptable, cloud-based HR.

Enterprise Management 92

Enterprise Management Digital Asset Management Work Management Marketing Management 92

TrustRadius Marketing

NOVEMBER 2, 2022

Built on a single database, ADP Workforce Now features Human Resource Management, Payroll, Benefits, Talent Management, Time & Labor Management, Learning and Analytics, and Return to Office capabilities. ClickUp is an all-in-one productivity platform. ADP Workforce Now is presented as an all-in-one, adaptable, cloud-based HR.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52