Remove Analytics Remove Demand Remove PageRank Remove PPC
article thumbnail

Digital Marketing 2016: Top 100 Influencers and Brands

Onalytica B2B

With 71% of businesses planning to increase their investment in digital marketing in 2016 and beyond, there has been a real surge in demand for Digital Marketers. Measurement, analytics, statistics, quantification, optimization – these are the stuff of proven strategies. Google Analytics. WHAT ARE THE EXPERTS SAYING?

article thumbnail

MarTech: Top 100 Influencers and Brands

Onalytica B2B

In this digital age, there is a huge demand for marketing technology to provide marketers with the tools they need to succeed. Programmatic Ads: PPC manager? The PageRank based methodology we use to extract influencers on a particular topic takes into account the number and quality of contextual references that a user receives.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Google and the Parable of the Turkey

WebMarketCentral

Like the farmer's hungry children, investors are demanding that Google squeeze more out of its turkeys. Google could manipulate natural search results based on a company's PPC activity , but ultimately probably has something a bit more sophisticated in mind. Err, advertisers. Eric, Sergey, Larry, Matt—they're like rock stars.

Google 20
article thumbnail

A Handy Content Marketing Glossary of Terms

Single Grain

Analytics is essentially the noun form of analyze and means t he systematic and detailed examination of data. Why does a content marketer care about analytics? Dive Deeper: Google Analytics for Content Marketing: How to Track and Improve Your ROI. Enter attribution modeling , which is a part of the aforementioned analytics.