Remove Analytics Remove Data Hygiene Remove Database Marketing Remove Opt-in
article thumbnail

Troubleshooting your B2B marketing data problems

Biznology

This could be an email sign-up, or a piece of gated content–like a white paper or research report–in exchange for providing important data elements like name, title, company name, address, phone, and email. It’s a good idea to send along behavioral data like communications preferences. Keep everything data stamped.