Analytics Comparison Market2Lead Tagging 
Customer Experience Matrix
MARCH 5, 2009
Eloqua Manticore Technology Market2Lead Marketbright Marketo Neolane Silverpop Engage B2B complex 11 8.5 Tags: software usability measurement demand generation marketing automation lead management software selection. 12 11 simple 8 10 10 10 12 8.5 9 Now what? That's okay, since I do want to be as accurate as possible. 0 0 0 0 0.5
B2B Marketing Zone Posts
DECEMBER 9, 2009
Twitter Analytics: Five Practical, Lesser Known Free Tools for B2B Professionals - B2B Marketing Savvy , August 31, 2009. Deconstructing Twitter: Analytics for Reach and Impressions - B2B Marketing Savvy , September 10, 2009. Word of Mouth Beats Out Comparison Shopping for Health Care - Marketing Edge , December 7, 2008.
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