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What is SaaS marketing? 12 proven tactics to create and execute your own strategy

accelerate agency

Let’s take a look at some examples: SEO – RingCentral RingCentral is a heavy-hitter in the global cloud communications solution game, not to mention an eight-years-in-a-row Gartner UCaaS (Unified Communications as a Service) Magic Quadrant leader. Despite these successes, RingCentral still felt the strain of a crowded UCaaS market.

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SaaS marketing strategy: 12 proven tactics to execute and exactly how to create your own

accelerate agency

RingCentral is a heavy-hitter in the global cloud communications solution game, not to mention a six-years-in-a-row Gartner UCaaS (unified communications as a service) Magic Quadrant leader. . Kissmetrics, an analytics product that helps to improve business metrics , needed to distinguish itself from one of its competitors, Google Analytics.

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The Proven Process for Developing a Go-to-Market Strategy [+Templates]

Hubspot

According to Gartner, the typical buying group for a complex B2B solution involves six to 10 decision-makers. Promote: Spread your content and drive traffic to your website by sharing the links via social media or emails to your customer database. Identify the buying center and personas. Keep doing what works and drop what doesn’t.

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139 Content Marketing Blogs to Watch in 2017 (Broken Down By Category)

SnapApp

Litmus is a tool you can use with your current email marketing software to test and track emails with detailed analytics. This blog has dozens of subcategories to browse through, from deliverability to subject lines to analytics. Analytics, Excel, technical SEO and more. Copywriting. Demand Gen / Lead Gen. Email Marketing.