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26 A/B Testing Examples to Inspire Your Next Test

Convert

There are examples of A/B testing in marketing that turned out successful and helped businesses increase their conversion rates. These examples can be a springboard for your own conversion rate optimization journey — something to trigger a train of thoughts that’ll lead you closer to your winning hypothesis.

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The ultimate guide to running a successful social media campaign

Sprout Social

If you experience high clickthrough rates, your content is intriguing enough for users to want to see more, meaning that your content is effective. Once you determine the metrics that matter most to your campaign, start measuring your success and reporting on your social media analytics.

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How to Master Startup Marketing: Experts Share Their Secrets

Vidyard

They have to like what they find—no amount of advertising can make a breakfast cereal that burns people’s mouths successful, for instance. Take the Michelin guide and star rating systems for restaurants. Google Analytics. You get one chance to make an impression. A lot of people misunderstand content marketing for startups.

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How to Master Startup Marketing: Experts Share Their Secrets

Vidyard

They have to like what they find—no amount of advertising can make a breakfast cereal that burns people’s mouths successful, for instance. Take the Michelin guide and star rating systems for restaurants. Test, test, test: A/B test your email content on a regular basis to see what yields the best open and clickthrough rates.

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101 Sure-Fire Ways to Make People Hate Your Marketing

Hubspot

Don't give away anything to them that's form-free , like a helpful blog post or an answer to their burning question. Because your blog titles are primarily what show up in channels like search engines and social media, putting the time into writing exceptional blog titles is critical for attracting clickthroughs. Business Blogging.