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9 Types of Web Analytics Tools — And How to Know Which Ones You Really Need

Parse.ly

A/B and multivariate testing tools. Custom scripts let you display discount messages or newsletter opt-ins based on actions by the customer that you set as triggers. With these insights, businesses can then make changes to the page or user interface and see how those changes play out by measuring user behavior. Sprout Social.

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9 Types of Web Analytics Tools — And How to Know Which Ones You Really Need

Parse.ly

A/B and multivariate testing tools. Custom scripts let you display discount messages or newsletter opt-ins based on actions by the customer that you set as triggers. With these insights, businesses can then make changes to the page or user interface and see how those changes play out by measuring user behavior. Sprout Social.

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Most Popular Multivariate Testing Tools in 2021

Convert

So you’re currently running A/B tests and looking to scale out your testing program. That’s where multivariate testing comes in. Everything from their price and features, to how they do business so you can make the right choice when deciding which multivariate tool to get. What Is Multivariate Testing?

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Top 24 A/B Testing Tools for 2024

Convert

The simplicity extends into its machine learning functions to help large-traffic sites run more sophisticated personalization and data tracking. 5 from 204 reviews Ideal use case: Web, product, and app experimentation Pricing: You find out when you submit a form. G2 rating: 4.5/5 G2 rating: 4.1/5 G2 rating: 4.8/5