Content Marketing Institute

MARCH 29, 2018

It makes business sense to reuse answers to customer questions from a unified set of content modules delivered across channels: chatbots, product documentation, training, marketing materials, and so on. For example, a chatbot might point one audience to a marketing case study and point another audience to a case study on user documentation.

Marketing AI 106

Marketing AI Conference Top of Funnel Enterprise Management 106

Convince & Convert

AUGUST 3, 2010

Indeed, the recently announced integration between Facebook and Amazon shows Facebook’s true intentions in this area – to use the social connectivity data that ONLY Facebook has to power massive advances in customization and relevancy of information on the Web at large. is doing, and even Amazon (as mentioned).

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

Indeed, the recently announced integration between Facebook and Amazon shows Facebook’s true intentions in this area – to use the social connectivity data that ONLY Facebook has to power massive advances in customization and relevancy of information on the Web at large. is doing, and even Amazon (as mentioned).

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167