Remove Amazon Remove Deliverability Remove Demonstrating Intent Remove Differentiation
article thumbnail

B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

Branding The marketing practice of creating a name, symbol or design that identifies and differentiates a product from other products. Deliverables Something produced by a project that is intended to be delivered to a customer. Branding also applies to how the company communicates online with customers, personality, and culture.

article thumbnail

B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

Branding The marketing practice of creating a name, symbol or design that identifies and differentiates a product from other products. Deliverables Something produced by a project that is intended to be delivered to a customer. Branding also applies to how the company communicates online with customers, personality, and culture.