xiQ

AUGUST 8, 2015

So any effective sales model must adapt to changing buying protocols, not ignore or resist them. This is a big transition for firms whose marketing, sales-training and enablement tools, and wider organizational processes reflect outdated assumptions about purchasing in their markets. The sales force is more important than ever.

Sales Management 62

Sales Management Work Management Marketing Management AIDA 62

xiQ

AUGUST 8, 2015

So any effective sales model must adapt to changing buying protocols, not ignore or resist them. This is a big transition for firms whose marketing, sales-training and enablement tools, and wider organizational processes reflect outdated assumptions about purchasing in their markets. The sales force is more important than ever.

Sales Management 48

Sales Management Work Management Marketing Management AIDA 48

B2B Marketing Zone Posts

OCTOBER 5, 2010

Something happened — a wake-up call about this notion of social media “community&# and “conversation.&# Your company is managed according. Perhaps that’s one crazy basketball game, but with your website, it’s one score after another; visits become leads, and leads become sales. What I’m about. Every week?

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40