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Why we care about performance marketing

Martech

It can help with the ROI of your marketing budget by providing data and insight about how, when, and where to allocate your spend. Even so, performance marketing remains vulnerable to fraud from bots and other malicious actors. Bots can simulate real user downloads and app installs, click on links and fake in-app events.

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How to Get Started with Performance Marketing

Outbrain

Performance marketing is the term given for online marketing campaigns where advertisers pay marketing companies or advertising platforms for results achieved, such as clicks or conversions. Measurable ROI is the key to successful digital marketing, so it’s important to track it regularly. Read more about programmatic advertising here.

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Best Paid Search Marketing Agency in 2022: Top 10 Choices

Single Grain

PPC search marketing agencies have the skills and experience to help you maximize your marketing ROI and let you unlock hidden growth opportunities to achieve your desired business goals quickly. Also, they regularly introduce new keywords, hence ensuring higher ROI. Measurements of ROI and implementation of PPC optimization tips.