7 Email Copywriting Formulas that Really Work
Anyword
FEBRUARY 16, 2022
Unlike writer’s block, which even gets its own Wikipedia page , CBPS can’t wait for all kinds of therapies. FAB’ stands for: Features: the aspects of the product/service that you are promoting (preferably something unique). AIDA might just be the oldest copywriting formula. AIDA has many versions, such as IDCA and PPPP.
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