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OutboundView
FEBRUARY 28, 2019
Quality inbound lead generation can accelerate your sales cycle, create happier sales reps, and bolster revenue growth. This playbook can be reused by any company looking to bolster inbound lead generation, accelerate sales cycle velocity, and retain and expand its existing client base. Why use thought leadership?
Online Marketing Institute
MAY 18, 2010
Longer sales cycles due to more complex products and services and business purchasing processes often require more information. I really enjoyed the comment from Judy about AIDAE, evidence is so key in today's B2B environment. And do you tend to use the same basic sales cycle categories for your B2B clients?
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