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What Is a Sales Funnel? Definition, How To Build One, and Best Practices

Outreach

What Is a Sales Funnel? A sales funnel visualizes the selling process and shows the different stages prospects go through to become customers. The most common graphic used to represent a sales funnel is a segmented tube with a wide top and narrow bottom, much like an inverted pyramid. Sales Funnel Stages.

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How to Create the Ultimate Marketing Funnel (Templates Included)

Single Grain

Some business owners are moving away from the term “marketing funnel” because they think it’s too mechanical or simplistic to describe the lead nurturing sequence by which customers move from awareness to purchase. What Is a Marketing Funnel? Example 1 : A Not-so-effective Marketing Funnel. Stages in the Sales Funnel.

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The Ultimate Smarketing Glossary: 62 Common Sales Terms Explained for Marketers

Hubspot

They are the four steps of the now somewhat-outdated Purchase Funnel (although most agree the funnel is much more complex than what is represented in this traditional model), wherein customers travel from awareness to purchase. Bottom of the Funnel (BOFU). If you want more info on commission structures, check out this blog post.