Remove AIDA Remove Churn Rate Remove Cross-Selling Remove Purchase
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30 Sales and Marketing Terms You Should Know

PureB2B

Churn Rate. These are the four steps involved in the so-called purchase funnel. In a nutshell, Top of Funnel (ToFu) is the problem identification stage, Middle of Funnel (MoFu) is the option consideration stage and Bottom of Funnel (BoFu) is the purchase decision stage. Cross-Selling. Bounce Rate.

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30 Terms Every Sales and Marketing Professional Should Know

PureB2B

Churn Rate. These are the four steps involved in the so-called purchase funnel. In a nutshell, Top of Funnel (ToFu) is the problem identification stage, Middle of Funnel (MoFu) is the option consideration stage and Bottom of Funnel (BoFu) is the purchase decision stage. Cross-Selling. Bounce Rate.

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The Ultimate Smarketing Glossary: 62 Common Sales Terms Explained for Marketers

Hubspot

In the inbound methodology, the preferred ABCs of selling are: Always Be Connecting. The potential buyer may or may not end up purchasing/adopting that product or service. Benefits are distinct from features , and sales reps should sell based on benefits that are supported by features. " Churn Rate.

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How to Build a Powerful Marketing Funnel (Step by Step)

Single Grain

A marketing funnel is a roadmap that illustrates the customer journey from awareness of a product or service to the final stage of purchasing and beyond. Even after a customer has made a purchase, your funnel can continue with cross-sells and upsells. Work With Us What Is a Marketing Funnel? This is the awareness stage.