AnalyticsToday Podcast: How To Transform Your Marketing Funnel Using Content Consumption Data
PathFactory
JULY 3, 2019
We’ve gone well beyond supporting sales in a trade show with some glossy pamphlets, right? What we do is aggregate it. They saw 27% increase in their MQL conversion rate, a 5% increase in the sales accepted leads through SQL and a 5X increase in opportunities. Jeremy Roberts: It’s complex.
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