Remove Aggregators Remove Doubleclick Remove Purchase Intent Remove Traffic
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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

Another notable Pam Dyer post, this one summarizing a study from online advertising network Chitika which shows that Twitter is the best place to share news: 47% of the outbound traffic from Twitter goes to news sites, vs. 28% from Facebook, 18% from Digg and an imperceptable share from MySpace. 50% of mobile Internet traffic in the U.K

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What is Advertising Technology (AdTech)? Definition, Ecosystem, Programmatic and, Trends

Martech Advisor

Some of the key DSP players are: DoubleClick Bid Manager. DMPs use big data analytics and AI/ML technology to identify trends and consumer behavior, create audience segments, analyze profiles, and learn about users’ purchase intentions. Let’s look at the top five ad networks: Google DoubleClick Ad Exchange.