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Customer Experience Matrix

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Optify Lets Agencies Provide Small Business with Marketing Automation, Distributed Marketing, and Sales Enablement

Customer Experience Matrix

Its primary clients were then, and still remain, digital marketing agencies. Both the agencies and their clients have been mostly small businesses – in the survey for our soon-to-be-published VEST report , Optify reports that 60% of its clients have under $5 million revenue. There are no real multi-step campaigns, however.

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Alterian Pushes Into Social Media Management with Techrigy Acquisition

Customer Experience Matrix

This isn’t about making it easy to react to comments on Twitter , add friends on Facebook , or research prospects on LinkedIn , which is how most marketing automation vendors are approaching social media. Sources include blogs, social networks (publicly-accessible sections of Facebook, MySpace , etc.), billion entries.

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Hubspot Offers Small Business Marketers a Big Bundle of Features

Customer Experience Matrix

If the vendors fail, the business will go to consultants, ad agencies, and other service firms that do the clients’ marketing for them. For example, the blogging system automatically connects the blog to social media sites that help to redistribute content. This shows traffic from major keywords plus several types of rankings.