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Best of 2008: SEO Guidance, Part 3

WebMarketCentral

TrustRank—Google and Yahoo versions), and underappreciated concepts related to modern search (for example, Yahoo Personalized PageRank and HarmonicRank) capable of inducing a deer-in-the-headlights stare from many if not most SEO practitioners.

SEO 20
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Best of 2009 (So Far): SEO Guidance, Part 4

WebMarketCentral

This is geekier than even most search marketers will go, but can supply valuable insights. sites including "kayaks" or "kayaking" will show up on a search for "kayak"). For example, one website shows up at #2 on Google for "business services management," but at #23 for business service management.

SEO 20