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tools of the trade: webinars and online presentations

The Effective Marketer

An interesting way of looking at it is by making a grid on a sheet of paper or using a spreadsheet comparing your needs versus the features required. Sample requirements grid for webinar platform selection Why list technical support and online training?

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

40% of Facebook users said their motivation for liking a brand there was “to receive discounts and promotions,&# 36% said it was to get a freebie (sample, coupon, trial etc.), and 30% said it was to get updates on upcoming sales. Email open rates continue to decline from 14% in the second half of 2007 to just 11.2%