article thumbnail

The Lead Generation-Inbound Marketing- Funnel Optimization Toolkit

NuSpark Consulting

SRDS probably fits in the first paragraph as well, but still is the best source for researching consumer and b2b media information, covering print, digital, and direct marketing/list research. Managing paid search campaigns can be done easily through Google’s Adwords platform or Microsoft’s Adcenter. Standard Rate and Data.

article thumbnail

19 New Featured Sources on the B2B Marketing Zone

Webbiquity

Paul Gillin ( Event Marketing Communities Forecast Loyalty Custom Publishing Direct Marketing Event ). How to Calculate Social Marketing ROI , June 24, 2010. Are You and Your Customers Hungry for Social Media? Wednesday, June 9, 2010. What was Linkedin Thinking? Wednesday, July 14, 2010. Paul Gillen ( @pgillin ).