Remove Adwords Remove Data Hygiene Remove Lead Qualification Remove Marketing Automation
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The Rise of AI Tools: Verticals to Watch, Part 5

Conversica

Whether they know it or not, marketers have been using solutions augmented by artificial intelligence for a few years—particularly if they’ve run a PPC campaign. That includes cold calling, managing the CRM’s data hygiene for your accounts, scheduling prospecting and researching time, emailing and meeting with your manager.

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Marketing Automation Trends for 2010

LeadSloth

2009 was the year in which Marketing Automation really took off. Several new vendors appeared on the market, many existing vendors experienced rapid growth, and Marketing Automation as a term gained popularity among B2B marketers. In this post I want to focus on the trends in Marketing Automation for 2010.