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The 12 Best Competitive Intelligence and Benchmarking Tools

Webbiquity

To answer the second, here are the 12 best tools for comparing your brand’s performance to your top competitors in terms of web traffic, social media brand mentions, target keywords, online advertising, organic search visibility, and other factors. and is an excellent resource if your competitors are international.”

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Fifteen Years Is a Long Time in SEO

Moz

Keywords: Basic information retrieval became adversarial information retrieval as webmasters realized that they could game the system with keyword stuffing, hidden text, and more. Links: As the scale of the web grew beyond user-curated directories, link-based algorithms for search began to dominate.

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