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More New Systems Challenge the Marketing Automation Status Quo

Customer Experience Matrix

It also provides the rest of the standard marketing automation functions, including landing pages and microsites, Web behavior tracking, lead scoring, and integration with Salesforce.com. Events also act as triggers for actions within workflows, which begin with contact lists and can be filtered based on attributes and behaviors.

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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

27) Customer Relationship Management (CRM). At the simplest level, CRM software lets you keep track of all the contact information for these customers. Check out this free, pre-designed editorial calendar template.). 57) Microsite. Here's a list of 11 of the best microsite examples out there.). Learn more here.).