What is a Marketing Technology Stack? Definitions, Stats and Examples.
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MARCH 16, 2017
Add to this the fact that Gartner predicts marketing technology budgets will exceed IT budgets by 2017, and it’s clear that this is no trend – technology stacks are here to stay. Email - with an average ROI of 40:1, this is one of the most critical communication channels for any business. Conductor. CMOs will outspend CIOs by 2017.
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