Webbiquity

JANUARY 28, 2011

According to recent research from eConsultancy, “Paid search consumes the largest portion of online lead generation budgets, accounting for 28% of spending (in 2010), up from 22% in 2009.&# There’s no question that paid search delivers leads, and no question that AdWords is the big dog in the PPC world.

Adwords 100

Adwords Paid Content Paid Search Agency Tactics 100

Online Marketing Institute

JULY 31, 2009

The lead management automation market, about which I blogged previously , continues to attract new players at a rapid rate. The main problems targeted are keeping the pipeline full of marketing-qualified leads and automating the process of nurturing demand not yet ready to buy. Among other stuff.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

Webbiquity

JANUARY 17, 2011

Social media networks and blogs consume nearly 25% of people’s time online. What Americans Do Online: Social Media And Games Dominate Activity by Nielsen Wire. Americans spent nearly a quarter of their time online on social networking sites and blogs in 2010, up from 15.8 Social Media Facts and Stats.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100