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Hubspot Alternatives

TrustRadius Marketing

I find the HubSpot tools for landing pages, blogs, CTAs and forms very intuitive and easy to use. This solution offers vertical offerings for healthcare, life sciences, and financial service industries. . Contact Marketo directly for a demo and pricing information.

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41 Execs Discuss Key B2B Marketing Metrics to Watch in 2018

SnapApp

Common tool used: Google AdWords, Google Analytics, native ad platforms. . #5: This is all about optimizing your lead time, or the duration from lead to dollars in the bank. . . First Meetings - Inbound-sourced leads that have turned into a completed first meeting and/or demo with an Account Executive. . 5: Opportunities. .

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The Big List of Content Marketing Acronyms

Brandpoint

Examples include enterprise software companies, professional service firms like corporate accounting or human resources outsourcing agencies and office equipment leasing companies. B2C, opposite of B2B, refers to companies that sell their products or services directly to consumers. CMS: Content Management System.

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How to create a B2B content marketing strategy

Scoop.it

Businesses utilize blogs, eBooks, case studies, market research, videos, podcasts , and other types of content to attract, engage, and convert visitors to their websites. Then there are transactional searches, such as “purchase marketing automation” and “subscribe to the b2bml blog.”

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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

Here on the HubSpot blog, we’ve written glossary-themed posts that cover some of the core components of inbound marketing. For example, Amazon, Apple, and Nike are primarily B2C companies. 6) Blogging. An individual or group of people usually maintains a blog. 7) Business Blogging. heck, even marketing acronyms.